{"product_id":"soft-bait-life-advice","title":"Soft Bait - Life Advice (Vinyl)","description":"\u003cp\u003eIt is our absolute pleasure to welcome \u003cstrong\u003eSoft\u003c\/strong\u003e \u003cstrong\u003eBait\u003c\/strong\u003e to the \u003cstrong\u003eFlying\u003c\/strong\u003e \u003cstrong\u003eNun\u003c\/strong\u003e \u003cstrong\u003eRecords\u003c\/strong\u003e roster. \u003cstrong\u003eSoft\u003c\/strong\u003e \u003cstrong\u003eBait\u003c\/strong\u003e are a four-piece from Tāmaki Makaurau making pointed, off-centre post-punk that barrels forward with restless momentum. \u003cstrong\u003eSoft\u003c\/strong\u003e \u003cstrong\u003eBait's\u003c\/strong\u003e sophomore offering, \u003cem\u003e\u003cstrong\u003e'Life Advice\u003c\/strong\u003e\u003c\/em\u003e' is out on the 25th July, both digitally and on black or silver vinyl LP.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSoft\u003c\/strong\u003e \u003cstrong\u003eBait\u003c\/strong\u003e are \u003cstrong\u003eJoshua Hunter, Patrick Hickley, Keria Paterson \u003c\/strong\u003eand\u003cstrong\u003e Cameron Mackintosh\u003c\/strong\u003e. Since forming in 2020, they’ve built a reputation off the back of their electric live shows, sharp lyricism, and a knack for turning everyday absurdities and half-remembered pop culture into something worth shouting about.\u003c\/p\u003e\n\u003cp\u003eTheir debut album, '\u003cem\u003e\u003cstrong\u003ePlot Points\u003c\/strong\u003e\u003c\/em\u003e' (2022), introduced a sound that blends gothic post-punk with personal, powerful vocals. The album's singles, \u003cem\u003eBig\u003c\/em\u003e' and '\u003cem\u003eTrue Stories\u003c\/em\u003e', topped SRN radio charts, and their live shows have been described as \u003cem\u003e\"exhilarating, raucous, lively, punky, and so much fun.\"\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eNow part of the \u003cstrong\u003eFlying\u003c\/strong\u003e \u003cstrong\u003eNun\u003c\/strong\u003e \u003cstrong\u003eRecords\u003c\/strong\u003e family, \u003cstrong\u003eSoft\u003c\/strong\u003e \u003cstrong\u003eBait\u003c\/strong\u003e is set to release their sophomore album, '\u003cem\u003e\u003cstrong\u003eLife Advice\u003c\/strong\u003e\u003c\/em\u003e' on July 25th. A sharp, hook-heavy record with chugging bass lines, restless energy, and tightly wound turns. The songs dig into online weirdness, Kiwi archetypes, and the quiet rituals we fall into without realising. Lyrically, it’s full of lines that land like overheard wisdom from a mate you probably shouldn’t be taking advice from — half true, half twisted, and still ringing in your ears the next day. \u003c\/p\u003e\n\u003cp\u003eFor fans of \u003cstrong\u003eViagra Boys, Squid, Warmduscher, \u003c\/strong\u003eand\u003cstrong\u003e Yard Act\u003c\/strong\u003e, \u003cstrong\u003eSoft\u003c\/strong\u003e \u003cstrong\u003eBait\u003c\/strong\u003e delivers a raw, unfiltered take on the post-punk genre, grounded in Kiwi culture and the peculiarities of everyday life.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ciframe width=\"780\" height=\"420\" src=\"https:\/\/www.youtube.com\/embed\/TXXyYMsvR-k?si=6mPcRoAr-YKY_VY6\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eTRACKLIST\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eHighly Recommended \u003cbr\u003eNew Leaf\u003cbr\u003eTNT\u003cbr\u003eLong Line\u003cbr\u003eNeighbourhood\u003cbr\u003eOh Well\u003cbr\u003eApplause\u003cbr\u003eSafe As Houses\u003cbr\u003eTalk Too Much\u003cbr\u003eSooner\u003cbr\u003e\u003c\/p\u003e","brand":"Soft Bait","offers":[{"title":"Vinyl LP (Silver)","offer_id":58596942840143,"sku":"FN638LP-C1","price":7.68,"currency_code":"GBP","in_stock":true},{"title":"Vinyl LP (Black)","offer_id":58596942872911,"sku":"FN638LP","price":7.04,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/2164\/3343\/files\/LifeAdviceAlbumCover.jpg?v=1787985711","url":"https:\/\/www.vinylforger.com\/products\/soft-bait-life-advice","provider":"My Store","version":"1.0","type":"link"}